Discount Code Report | Track and Analyze Promo Code Performance with AiTrillion

Loyalty rewards discount code report

Introduction

Loyalty programs are a powerful tool in the e-commerce, driving customer engagement and boosting sales. Our Discount Code Report delves into the critical metrics that matter: claimed, used, and POS (Point of Sale). This comprehensive analysis provides insights into how discount codes are performing across various stages, from being claimed by customers to their eventual use in transactions.


Here are the steps to analyse a discount code report:

Step 1: Go to Loyalty rewards >> Analytics >> Discount codes



Step 2: There are 3 tabs: Claimed, Used & POS


Claimed:



The claimed codes are those codes that have been applied to the product but the customer didn't use for buying a product.


Used:



Once the customer has used the discount code to purchase a product, it will be said to be claimed


POS:



Claimed: Discount codes that customers have applied to the cart but have not yet placed the order

Used: Discount codes that were successfully applied to purchases and resulted in a sale.

Reverted: Discount codes that were claimed but the points are allotted back, often due to removing the discount code on the checkout page. They display as claimed till 24 hours, then become reverted, and points are added back to the customer account.


Important notes:

  1. The Discount Code Report provides insights only for discount codes generated through the Loyalty Rewards program.
  2. Claimed codes indicate that a customer has applied the discount code to the cart but has not completed the checkout yet.
  3. Used codes represent discount codes that were successfully applied to an order, resulting in a completed purchase.
  4. POS tab shows loyalty discount codes used via Point of Sale transactions, if POS is enabled on your store.
  5. If a customer applies a discount code but does not complete the purchase, the code remains in the Claimed status temporarily.
  6. Searching by coupon code or email helps quickly locate specific customer redemptions.


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