Introduction
In this comprehensive article, we'll walk you through the process of designing email templates using email editors, empowering you to create professional-looking emails that resonate with your subscribers and achieve your marketing goals. Whether you're a seasoned designer or a novice marketer, this article will equip you with the knowledge and tools needed to elevate your email campaigns to new heights.
Here are the steps to designing an email template using an email editor:
Step 1. Go to Email Marketing > Templates
We have a collection of pre-built email templates based on certain standard criteria for email marketing.
Templates can be used in two ways:
Reuse pre-built or available templates by clicking the “Use template” button.
Or "create a new template" from scratch.
Step 2. If you want to create a new template, click on the Create New Template button at the top-right corner of the screen.
Step 3. The Email Template Editor will now appear.
Mouse over the message body and click on the + icon in the bar that appears to add a block of your choice.
Here is what each block means:
Shop Logo: Use this block to add your logo to the email. The logo used will be the one that is currently entered into the AiTrillion system.
Text: Use this block to add simple text to your email.
Image: Use this block to add to your email a single image with its title, URL, and Alt text.
Image Group: Use this block to add to your email multiple images with titles, URLs, and Alt text.
Image + Text: Use this block to add to your email a single image with a title, URL, Alt data, and associated text material. Layout settings can be adjusted as well.
Image + Text Group: Use this block to add to your email two images, each with a title, URL, Alt data, and associated text. Layout settings can be adjusted as well.
Social Follow: This block can be used to allow the email reader to look at various social media channels you are on and also to follow you there.
Products: This block can be used to add a set of products to your email. For example, you are sending an email to your regular customers and including in that email a block of the latest trending products.
Pre-Header Text: Use this block to add a pre-header text to your email. A preheader text is a short teaser sentence that the recipient sees in the email preview.
Button: Use this block to add a button to your email and link it to a URL of your choice.
Discount Code: Use this block to add an automatically generated discount code to your email.
Note: If you have already added the block but need to make changes, mouse over the email body and choose the edit option. Feel free to make background changes too!
We also have custom fonts like Century Gothic Not all email clients support custom fonts.
Step 4. After customizing the template, if you want, send a test email. If not, save your
changes.
Next➡️
💡Tips for Email Marketing