In this comprehensive article, we'll delve into the intricacies of setting up email automation based on segmented audiences, empowering you to deliver targeted and timely messages that resonate with your subscribers on a deeper level. Whether you're a seasoned marketer or new to the world of email automation, this article will provide you with the knowledge and tools needed to harness the full potential of segmented audience targeting.
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Here are the steps to set up Email Automation Based on Segmented Audience -:

Step 1. Go to Email Marketing > Contacts > Segment.

Step 2. Click on the Create button at the top right corner to create a new segment.

Step 3. Click on the Add Filter link.

Step 4. Select an option to filter out the customers.

Step 5. Select an option and input the value.

Step 6. Click on the Apply Filter button and then on the Save Segment button.

Step 7. Enter the name of the segment and click on the Save Segment button.

Step 8. Go to Email Marketing > Workflow > Create button

Step 9. Drag a segment trigger from the left side.

Step 10. Click on the segment trigger and choose the segment you just created.

Step 11. Drag an action from the left side and connect it with the trigger. Click on the Action and choose a message which you want to send in the workflow.

Please click on the enable button after all settings are done.

Next➡️

Exclude an audience from a Campaign.

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